Tourism Tech / MVP

Inbound Photo Service

A rapid MVP to test cross-border service delivery for foreign travelers in Japan.

Role

Technical Advisory, Full-Stack Development

Stack

Next.js, Stripe, Supabase

Year

2022

Serving foreign travelers in Japan presents unique friction: language barriers, unfamiliar payment methods, and trust gaps. Most local services fail to address these structural issues.

We built a minimal viable product in one month to test a core hypothesis: whether a streamlined, English-first booking flow with international payment support could unlock a new market segment.

Low-cost, high-speed hypothesis validation. Rather than building a full product, we built just enough to learn. The MVP validated willingness to pay and identified key friction points. The cross-border UX patterns produced were later applied to BetterFreeze.